MUMBAI: It is a difficult proposition to bring all the three Khans (Shah Rukh Khan, Salman Khan and Aamir Khan) together. But, MAX, the premium Hindi movies and special events channel, has done just that and is bringing the three Badshahs of the Hindi film industry together and into your living rooms.
The channel has handpicked best titles of Shah Rukh, Salman and Aamir for its fans. In a film festival, to be held from 12 July every Monday to Thursday at 8 pm, MAX will telecast films like Chak De India, Fanaa, Partner, Dilwale Dulhania Le Jayenge among other blockbusters that promises to keep the audience enthralled throughout the month of July.
The festival will be extensively promoted through a 360 degree marketing campaign in various media like print, television, radio and on-ground activities.
The festival, that offers the ultimate entertainment and experience to the fans of the three Khans will feature blockbusters from varied genres that is bound to appeal to a large set of viewers and live up to the brand promise of ‘Deewana Bana De‘.