MUMBAI: Big Pictures and Puja Entertainment‘s Do Knot Disturb is set to release on 2 October across 1060 screens across the country.
The film starring Govinda, Sushmita Sen, Lara Dutta and Riteish Deshmukh and directed by David Dhawan is said to be a laugh riot based on a comedy of errors.
Reliance Mobile has gone live with special mobile content based on the movie leveraging its VAS platform R-World to allow users to access special content including caller tunes, ringtones, wallpapers and videos related to the film.
Said Big Pictures COO Sunir Kheterpal, "We are pleased to partner RCom in this initiative that will take Do Knot Disturb to RCom subscribers. This will considerably broaden the appeal of the film, across audiences."
Big Music & Home Entertainment CEO Kulmeet Makkar said, "The film‘s music is fast gaining popularity with audiences, the songs in the album being peppy; something that is loved by all generations and I‘m sure RCom subscribers will enjoy greater interaction with the movie and music."
