Eros in a multi-film content syndication deal with Star

Starts 3rd October

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Eros in a multi-film content syndication deal with Star

MUMBAI: Eros International has signed a multi-film content syndication deal with Star Network.

The deal with Star comprises a package of films from the Eros library including the recently released Aladin that stars Amitabh Bachchan, Riteish Deshmukh and Jacqueline Fernandes among others.

Additionally the company has also inked television syndication deals with other networks in Asia like CCTV China, Vietnam TV, Astro TV, RTM TV Malaysia, IRIB TV Iran, Media Corp TV Singapore and MBC TV Dubai.

Talking about the deal, Star Gold general manager Sameer Rao says, "We are pleased to have acquired the satellite rights for various films including Aladin from Eros International. For us, this represents yet another significant deal in our continuing and fruitful business relationship with Eros International."

Avers Eros president - distribution Pranab Kapadia, "Further strengthening the association between Eros and Star, we are delighted to see our films being showcased on one of the largest network of Asian TV Channels and we are sure that this invaluable content will deliver consistent viewership for Star.

"Consistent with our strategy, we have once again executed a combination of pre-sales with Aladin and some recent and catalogue films to make an attractive package for Star."