First movie releases of 2010 fail to crack the box office

Starts 3rd October

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First movie releases of 2010 fail to crack the box office

MUMBAI: After a string of big releases like Paa and 3 Idiots in the last month of 2009, the New Year started with three not so big releases like Accident On Hill Road, Bolo Raam and Raat Gayi Baat Gayi.

Magna Films’ Accident On Hill Road is a total washout. Directed by Mahesh Nair, the remake of English film Stuck has had no impact at all.

The same could be said about Goldy’s Bolo Raam, directed by Rakesh Chaturvedi. A thrilling murder mystery, where the key witness is himself a suspect, the film doesn’t seem to have what it takes to sail through the grueling box-office route. 

Raat Gayi Baat Gayi, a PNC film directed by Saurabh Shukla, revolves around a small, uncomplicated plot. But the film doesn’t have the merits required to salvage it at a time when 3 Idiots is ruling the roost.

Meanwhile, there is no stopping 3 Idiots that is set to make box-office records. Running into its second week, the film has earned Rs.2.4 billion so far and multiplexes are still screening an average of 10 houseful shows a day.

“The run of 3 Idiots continues to surprise and shock. The film’s last Tuesday figures were in the range of Rs 87.5 million to Rs 90 million which is bigger than the Friday numbers of all biggies that opened this year,” avers trade analyst Taran Adarsh.

Meanwhile, Fardeen Khan fans are awaiting the release of Viveck Vaswani’s Dulha Mil Gaya that has Shah Rukh Khan in a 50-minute cameo role.