MUMBAI: After Kannada film Housefull, and an under-production Malaylam film Gulumaal, actor Anuj Saxena, in a move to extend his production house Maverick‘s portfolio, has decided to produce a Gujarati film.

Directed by Chander Bahl, Natheeyo was launched today with a start-to-finish schedule. The star cast of the film includes Chandan Rathod, Sapna, Dhawan Memoda and Dipangi.

Says Maverick Productions CEO Saxena, "Maverick is a full-fledged entertainment company producing films, ads, events and documentaries. Regional cinema has a huge niche market."

Maverick‘s independent production Chase, directed by Jag Mohan Mundhra, is planned for release on 4 December.