Irdeto, SafeNet to launch solution for CAS and DRM

Starts 3rd October

Vanita Keswani

Madison Media Sigma

Poulomi Roy

Joy Personal Care

Hema Malik

IPG Mediabrands

Anita Kotwani

Dentsu Media

Archana Aggarwal

Ex-Airtel

Anjali Madan

Mondelez India

Anupriya Acharya

Publicis Groupe

Suhasini Haidar

The Hindu

Sheran Mehra

Tata Digital

Rathi Gangappa

Starcom India

Mayanti Langer Binny

Sports Prensented

Swati Rathi

Godrej Appliances

Anisha Iyer

OMD India

Irdeto, SafeNet to launch solution for CAS and DRM

MUMBAI: SafeNet, Inc, and Irdeto, the content security for digital TV, IPTV, and mobile, have announced their partnership in mobile TV protection.

The resulting joint solution unites two normally competing technologies: conditional access and digital rights management to reduce risk and uncertainty for broadcasters and operators, and enable mobile TV to reach its potential, a press release said.

 

According to SafeNet Infotech Pvt. Ltd. Global Outsourcing VP Deepak Prasad "Each solution has strengths: conditional access brings the experience of decades of deployment in cable, terrestrial, broadband and satellite, while DRM exploits open standards favored by the mobile community."

Under the partnership, SafeNet‘s DRM Fusion Toolkit4TV will be integrated into Irdeto‘s mobile broadcast conditional access solution, therefore supporting all networks - Irdeto and SafeNet together having deployments over DAB, DMB, DVB-H, and MBMS

The joint solution will support conditional access using DVB-OSF and DRM using DVB-18Crypt, MBMS Security, and OMA BCAST.

 
Through support for SimulCrypt, a part of the overall DVB standard, the joint solution even supports simultaneous deployment of multiple mobile TV protection standards within a single system. This allows the system to use OMA BCAST smartcard profile with standards-enabled handsets and SIMs, and DVB-OSF with other handsets and broadcast-only devices.

"SafeNet and Irdeto bring complementary skills to the table. Irdeto has decades of experience in the day-to-day operation of broadcast systems, and protects the world‘s largest mobile TV deployment. SafeNet is the recognized leader, driving deployment, innovation, and standards in DRM for mobile TV. This fit makes a compelling partnership, both for us and for our customers," said Irdeto CEO Graham Kill.

Under the terms of the partnership, Irdeto and SafeNet will also collaborate on an end-to-end OMA 2 DRM solution, integrating SafeNet‘s DRM Fusion Toolkit server solution, and Irdeto‘s mobile DRM client solution.

"Mobile TV is a compelling revenue opportunity for broadcasters and operators, which risks being derailed by the acronym soup of standards and interoperability issues," said SafeNet DRM MD Simon-Blake Wilson.

Irdeto and SafeNet will be demonstrating an OMA BCAST smartcard profile-enabled Irdeto Mobile TV system at the bmcoforum TestCamp in Berlin in June.