US Senate Committee holds hearing on Children's Television Act

Starts 3rd October

Vanita Keswani

Madison Media Sigma

Poulomi Roy

Joy Personal Care

Hema Malik

IPG Mediabrands

Anita Kotwani

Dentsu Media

Archana Aggarwal

Ex-Airtel

Anjali Madan

Mondelez India

Anupriya Acharya

Publicis Groupe

Suhasini Haidar

The Hindu

Sheran Mehra

Tata Digital

Rathi Gangappa

Starcom India

Mayanti Langer Binny

Sports Prensented

Swati Rathi

Godrej Appliances

Anisha Iyer

OMD India

US Senate Committee holds hearing on Children's Television Act

MUMBAI: The US Senate Committee on Commerce, Science and Transportation held a sub-committee hearing on Rethinking the Children‘s Television Act for a Digital Media Age.The panelists were Sesame Workshop CEO and president Gary Knell, Ion Media Networks executive VP John Lawson, Georgetown University director, Children’s Digital Media Center Dr. Sandra Calvert, Nickelodeon and MTVN Family Group president Cyma Zarghami and Common Sense Media CEO James Steyer.
The committee chairman John D. (Jay) Rockefeller IV noted that there were two needs here. First, there was a need to provide quality media content for children and secondly, there was a need to protect children from harmful content.

"To provide and protect. we must have both. This is what the Committee would like to explore today. How well the Children’s Television Act has worked and how it can be updated to reflect the new digital media market," said Rockefeller.