MUMBAI: The week 37 of Chrome Data Analytics and Media didn’t see any gainers for opportunity to see (OTS).
The genres which saw a drop was lead by English News. The channels in the eight metros fell 2.3 per cent with Times Now leading the pack with 85.6 OTS.
It was closely followed by Religious channels in the Hindi speaking market (HSM), which fell by 2 per cent. Aastha channel continued its reign in the genre with 95.7 per cent OTS.
Hindi News channels in the HSM too fell by 1.9 per cent with ABP News gaining the most in the genre by garnering 95 per cent OTS.
Across India, even Kids channels dropped by 1 per cent. Cartoon Network remained the most popular with 79 per cent OTS.
