FreemantleMedia Latin America partners with 360Powwow

Starts 3rd October

Vanita Keswani

Madison Media Sigma

Poulomi Roy

Joy Personal Care

Hema Malik

IPG Mediabrands

Anita Kotwani

Dentsu Media

Archana Aggarwal

Ex-Airtel

Anjali Madan

Mondelez India

Anupriya Acharya

Publicis Groupe

Suhasini Haidar

The Hindu

Sheran Mehra

Tata Digital

Rathi Gangappa

Starcom India

Mayanti Langer Binny

Sports Prensented

Swati Rathi

Godrej Appliances

FreemantleMedia Latin America partners with 360Powwow

CANNES: FremantleMedia Latin America (FMLA) announced a new strategic partnership with media and Entertainment Company, 360Powwow to develop original Spanish-language content for the Latin American market.

 

The deal will see FMLA further strengthen its pan-regional production activity and co-create a mix of titles across the lifestyle, entertainment and high-end scripted genres. FremantleMedia will retain the global distribution rights across both format and finished tape products.
 
As part of the partnership, FMLA will continue FremantleMedia’s long-standing relationship with globally-renowned fashion expert, creative director of Marie Claire, and Project Runway judge, Nina Garcia, who will work alongside FMLA and Powwow 360 on fashion genre content via an exclusive development agreement.
 
FremantleMedia Latin America CEO Adrian Santucho believes that its goal is to develop new content using Powwow’s culture-transcending talents and its executive team expertise. “A partnership between FremantleMedia Latin America and Powwow creates an exciting opportunity to offer innovative content for the US Hispanic and Latin American markets.”
 
Powwow CEO Daniel Gutman added: “The strategic alliance with FremantleMedia Latin America is in line with our mission to develop the best quality content with the most talented people in our industry.”