MUMBAI: India‘s first international film exhibitor, Cinépolis India has announced the opening of its four-screen multiplex at Advance India Project Ltd.‘s Celebration Mall on Batala Road in Amritsar.

The first screen of Cinépolis would be launched with James Cameron‘s science fiction Avatar. The film features amazing and first of its kind 3-D special effects which can be seen in Cinepolis theatre-the only such theatre equipped to show 3-D content in the state.

The cinemas would feature state-of-the-art technology including the first fully digital and Digital 3-D enabled auditoriums in Punjab.

Speaking on the occasion, Cinépolis The Cinepolis plex would be the first multiplex theatre of the city and would offer a world-class film-viewing experience to the people of Amritsar.

Said India managing director and country head Milan Saini, "We are excited to open our first multiplex in the country in this great city of Amritsar. With a world class product and a promise to win the hearts and minds of our patrons, we would like to become the #1 entertainment option for the city."

"For this historic launch, we are pleased to partner with AIPL, one of the country‘s premier real estate developers. We will work collaboratively with them to make Celebrations Mall, a true venue of celebration for the people of Amritsar," Saini added.

Cinépolis‘ popular services would include advanced technology enabled mobile and internet ticketing with ‘Cineticket‘, gourmet food and beverage offerings with ‘Coffee Tree‘ and its internet portal that has won numerous awards as being the industry‘s best.

The Cinepolis experience comes at an affordable price spectrum that ranges from Rs.80 to Rs 160.