MUMBAI: Scarecrow Communications has beefed up its art department by hiring senior creative director (art) Pravin Sutar for its Mumbai office.

Post this development, the art department has been divided into three groups, led by three senior art resources – executive creative directors Kapil Tammal and Anjali Rawat and senior creative director Pravin Sutar. 

Tammal continues to head Scarecrow Designs as design director.

Scarecrow Communications founder director Manish Bhatt said, “His experience in a digitally advanced nation like Malaysia and his stint at Geometry Global, with an experience in digital, activations and shopper marketing, will add to Scarecrow’s expertise in creating communication for e-commerce brands.”

On his move, Sutar said, “To begin with, I'm happy to be back home. I'm really excited and ready to apply all my experiences and learning of three years of the challenging, yet interesting Southeast Asia market, for the brands here in Mumbai.”