Indiantelevision.com and Spatial Access Solutions‘ newsletter -- ‘Ad Accounts Action‘ -- that will keep you abreast with all the creative and media accounts changing hands in the industry. Spatial Access Solutions (SAS) is India‘s first media audit firm and hence, has a keen eye on all movements in the space. ‘Ad Accounts Action‘ is brought to you once every fortnight. Given below is a listing of accounts that moved in the period 21 January 2010 - 3 February 2010. |
Account name
|
Incumbent
|
New agency
|
Reported annual
spends in Rs |
Media | |||
Deutsche Bank [India] | Mediacom | Carat India | NA |
IDBI Fortis Life Insurance | Network Advertising | Equinox | 80-100 million |
Muthoot Pappachan Group | Mindshare [Chennai] | 100 million | |
Parag Milk Foods | Carat India | 120-150 million | |
Parryware Roca | Mindshare | OMD | 180-200 million |
Creative
|
|||
Grasim Suitings | O&M [Delhi] | M&C Saatchi [Delhi] | NA |
IDBI Fortis Life Insurance | Network Advertising | Ogilvy India | 80-100 million |
Lakme Salon | BBH | NA | |
Llyod Group | RK Swamy BBDO | NA | |
Micromax | Draftfcb Ulka | Lowe Lintas [Delhi] | 1 billion |
Veola [Bajaj Herbals] | Triton Communications | NA | |
VIP Luggage | Lowe Lintas | Publicis Ambience | NA |
Creative & Media
|
|||
AR Polymers
|
Noshe Oceanic | NA | |
Intuit Money Manager
|
RAPP India | NA | |