MUMBAI: US broadcaster Discovery has enhanced its Discovery News service to include daily video webcasts, featuring breaking news in areas of increasing concern for consumers
As the first major feature of these video webcasts, Discovery News has broken a story from Montana, where Jack Horner, renowned paleontologist and chief curator of the Museum of the Rockies discovered the fossil of a baby triceratops skull, only the sixth ever found.
Horner says, "Over the years people have been out here in the Hell Creek formation collecting dinosaurs and almost all that's been collected are adults. The best thing about this little triceratops is that it is actually a baby. This is probably one of the best baby triceratops skulls
ever found." Horner says that the baby triceratops discovery is significant as younger
fossils can answer many questions about the growth and development of triceratops
The broadcaster says that the discovery reflects the type of subjects to be explored on the new
Discovery News webcast. The news service will provide consumers fast, in-depth and relevant information in the areas of science, nature, health, travel, all things about planet earth and current affairs.
Discovery senior executive VP for strategy and development Don Baer says, "Expanding Discovery News into broadband video taps into the public's confidence in our ability to bring them trusted and timely factual information about some of the most important topics in the world.
"To have landed an exclusive story of the magnitude of Jack Horner's find, and right in the sweet spot of our core DNA of content
strength demonstrates Discovery's ability to cover breaking real-world news
while expanding ways consumers count on Discovery to bring them the whole
world."
Discovery News Broadband and Narrowband Features Updated daily with original short-form video that is searchable for consumers at any time, Discovery News says that it offers cutting-edge perspective and commentary from multiple video sources. The company is tapping an in-house development and editorial team.
It has also announced an agreement for video
content from Associated Press Television News. Other news organisation partnerships, as well as the cultivation of new journalists and
personalities, will be announced in the coming weeks. Stories running on the video player include a segment on the recent flooding of the
National Archives and the road to reopening its doors.
In conjunction with the launch of the daily video news webcast, Discovery says that it has has more than doubled the amount of coverage of text-based news on its narrowband site discoverychannelnews.com, which now features 10 genre-specific subject pages across the company's core content areas.
Stories currently on the Discovery News text website that reflect topics of particular interest to Discovery viewers include a report on a new study related to global warming and a piece about a species of shark in danger of
extinction, among many others.
