Bose launches lifestyle home theatre systems

Starts 3rd October

Vanita Keswani

Madison Media Sigma

Poulomi Roy

Joy Personal Care

Hema Malik

IPG Mediabrands

Anita Kotwani

Dentsu Media

Archana Aggarwal

Ex-Airtel

Anjali Madan

Mondelez India

Anupriya Acharya

Publicis Groupe

Suhasini Haidar

The Hindu

Sheran Mehra

Tata Digital

Rathi Gangappa

Starcom India

Mayanti Langer Binny

Sports Prensented

Swati Rathi

Godrej Appliances

Anisha Iyer

OMD India

Bose launches lifestyle home theatre systems

NEW DELHI: Realizing that increasing number of gizmos for home entertainment had led to greater complications in installation and use, Bose Corporation announced the introduction of the new Lifestyle V-Class and T-Class home theatre systems with easy-to-operate remote control gadgets.

However, these systems combining proprietary 5.1 surround sound with the new Bose Unify intelligent integration system, come for a heavy price - from Rs 1,57,388 to Rs 2,24,888.
 
Bose Corporation India Private Limited Country Manager Ratish Pandey said at a press meet here that consumers have players for music, movies and video games, but getting them to work with their TV has become so difficult that they may avoid adding a home theatre system. He also did not feel that price was a constraint as those who wanted the latest gizmos in their homes were prepared to pay for it.

The Lifestyle systems simplify the set up of multiple components, and transform everyday use: onscreen displays work seamlessly with just one remote, and selecting and switching between sources is done at the touch of a button. “Unify technology finally breaks down the barrier between the equipment and the experience,” he added. 
 
Unify technology integrates sophisticated software and hardware to deliver dramatic results. Connecting sources is effectively mistake-proof. With Unify technology, easy-to-follow steps are shown on the TV screen. They are written in plain language, even showing pictures of the right connector. The Lifestyle system console recommends the right cable to use, has smart inputs that sense when a connection is made, and confirms when the connection is successful. The new Lifestyle V-Class and T-Class systems were designed to evolve with an owner’s needs, accommodating up to six HD sources.

The Lifestyle remote can operate virtually any entertainment device, including Blu-ray players, cable boxes, digital media adapters, and new devices as they become available. Unlike conventional programming methods, there is no trial and error, no codes to enter. Devices are listed onscreen as “Blu-ray player” or “Cable Box,” rather than cryptic acronyms like “HDMI 1” or “COMPONENT 1.”

The new Lifestyle V35, V25 and T20 systems feature exclusive Bose audio technologies to deliver vivid, theatre-like surround sound from only five small speaker arrays and a hideaway Acoustimass Module. Bose ADAPTiQ audio calibration technology analyzes and adjusts the system’s sound to the size, shape and furnishings of any room, providing greater freedom for speaker placement.