Dubai TV bids to expand reach

Starts 3rd October

Vanita Keswani

Madison Media Sigma

Poulomi Roy

Joy Personal Care

Hema Malik

IPG Mediabrands

Anita Kotwani

Dentsu Media

Archana Aggarwal

Ex-Airtel

Anjali Madan

Mondelez India

Anupriya Acharya

Publicis Groupe

Suhasini Haidar

The Hindu

Sheran Mehra

Tata Digital

Rathi Gangappa

Starcom India

Mayanti Langer Binny

Sports Prensented

Swati Rathi

Godrej Appliances

Dubai TV bids to expand reach

ITV

MUMBAI: Dubai TV's English-language station Channel 33 is attempting to expand its reach.

The channel has been beaming test satellite transmissions since Monday hoping to reach out to the 20-million expatriate community in the Arab world, the Dubai-based Gulf News has reported.

The test signal on Nilesat will run for four hours daily, with full-scale broadcasting expected to begin on 2 December, UAE's National Day, Gulf News has quoted Ahmed Saeed Algaoud, director-general, Dubai Radio and TV, as saying.

Channel 33 is reportedly targeting English-speaking audiences on both terrestrial and satellite transmissions. The channel's programming will include news, documentaries, drama series and movies, in addition to a number of local and outsourced productions.