ESPN-Star Sports has denied that it has any immediate plans to launch sports bars and theme restaurants in India. An ESPN-Star TV spokesperson said that the company was examining ways to move forward in the Indian market. "We have sports bars in other parts of the world," he said. "But we have no plans of replicating the same model immediately he said. Everything is in the scouting for opportunities phase."

A local newspaper has reported that ESPN would be launching sports bars and theme restaurants.