MUMBAI: The India Chapter of International Advertising Association has elected Hungama Digital Media CEO Neeraj Roy as its president.

Roy said, “We look forward to serving the ever changing needs of the marketing and advertising fraternity as India is at the cusp of a digital transformation that will impact all aspects of life.”

Further, Monica Tata, COO – BTVi, elected as VP commented, “I am looking forward to be part of the next phase of IAA under the new leadership.”

Pradeep Dwivedi, former CMO of The Dainik Bhaskar Group, elected as the Hon. Secretary, said, “There has never been a better time for our industry to evolve and transform itself. I am keenly looking forward to working with industry leaders to sustain the rich legacy of past IAA initiatives and contribute to new ones.”

Jaya Advertising Pvt. Ltd. chairman Jaideep Gandhi was elected as the honorary treasurer.

In addition, MCCS India Pvt Ltd -ABP News CEO Ashok Venkatramani, Daily Deshdoot director Janak Sarda, Indian National Press director Abhishek Karnani, Mathrubhumi PTG & PBG Co. Ltd director Shreyams Kumar, VRL Media Ltd managing director Anand Sankeshwar, have been elected as members of the managing committee.

IAA India past president Kaushik Roy said, “With strengthened senior level representation from India and the Asia Pacific, IAA globally is well poised to support and nurture the interests of the advertising, marketing and media fraternity."