MUMBAI: Right after leaving NDTV 10 days ago, renowned journalist Barkha Dutt is partnering with The Quint this election season, to cover the Uttar Pradesh Assembly polls to bring the most 'hatke' stories from the ground. On The Road with Barkha will map the UP elections in a crisp new way for the modern viewer. Together with Dutt, The Quint hopes to combine speed and depth to take innovation in mobile journalism to new heights.
With mobile phone cameras replacing broadcast vans, On The Road with Barkha will go directly to the people to explore fresh stories and provide a platform to voices that are seldom heard. It will criss-cross the state to talk to voters and political players across villages, dhabas, colleges and farms to bring you extensive ground reports from the political cradle of the country.
“I am really excited to collaborate with The Quint on this, and push the boundaries of this new and exciting digital medium,” said Dutt.
Quintillion Media, a digital media company, was co-founded by Network 18 founder Raghav Bahl and his wife Ritu Kapur.
“The combination of Barkha Dutt and The Quint is a powerful one. It will bring a completely new brand of journalism and media experience to India's increasingly sophisticated digital consumer. This combination of immersive journalistic story-telling, social media and the interactive user will redefine this space," added Kapur.