BENGALURU: Three Telugu GEC channels–Star India’s Star Maa, Sun Network’s Gemini TV and the Network 18 associated ETV Telugu—were present in Broadcast Audience Research Council of India’s (BARC) list of top 10 channels across genre: All India (U+R) : 2+ Individuals list for week 3 of 2018 (Saturday, 13 January 2018 to Friday, 19 January 2018). Besides one Tamil GEC–Sun Network’s Sun TV–the other six channels, including four free-to-air (FTA), were Hindi GECs.
Three channels from Star India, two channels each from Zee Entertainment Enterprises Ltd (Zeel), Network 18 and Sun Network and one channel from Sony Pictures Network India (SPN) made up the top-10 channels across genre list for week 3 of 2018.
Sun TV was at its regular first place in the across genres list for week 3 of 2018 with 1,147.85 million weekly impressions. Sun TV also topped BARC’s top 5 Tamil channels (Tamil Nadu/Puducherry (U+R): NCCS All: 2+ Individuals) list and all the five top Tamil programmes in the same markets during primetime were from Sun TV. Sun TV was the most watched GEC across the country.
Zeel’s FTA Hindi GEC Zee Anmol was ranked second in week 3 of 2018 with 738.873 million weekly impressions and was the most watched Hindi GEC across genres. Zee Anmol topped BARC’s top 10 Hindi GEC channels in the Hindi-speaking urban and rural or HSM (U+R) and the HSM (R) markets. Balaji Telefilms-produced Kumkum Bhagya aired on Zee Anmol was among the top 5 Hindi GEC programmes during primetime in these markets.
Star India’s FTA Hindi GEC Star Bharat was ranked third in week 3 of 2017 with 697.496 million weekly impressions. Qissago Telefilms-produced Nimki Mukhiya, which aired on Star Bharat, was among the top-five Hindi GEC programmes during primetime in HSM (U+R).
Star Maa was ranked fourth in week 3 of 2018 with 649.550 million weekly impressions. The channel was placed second in BARC’s top-five Telugu channels list in Andhra Pradesh and Telangana and the world television premiere of Telugu feature film Raja the Great aired on it was the most watched Telugu programme during primetime in the week.
Zeel’s flagship Hindi GEC Zee TV was ranked fifth in week 3 of 2018 with 643.361 million weekly impressions. Kumkum Bhagya and its spinoff Kundali Bhagya aired on Zee TV were among BARC’s top 5 Hindi GEC programmes during primetime in HSM (U+R) and HSM (U).
Network 18’s flagship Hindi GEC, Colors, was ranked sixth in week 3 of 2018 with 642.897 million weekly impressions. The grand finale of Endemol Shine India’s Bigg Boss season 11 aired on Colors on January 14 was among BARC’s top 5 Hindi GEC programmes list during primetime in HSM (U+R) and
HSM (U).
Gemini TV was ranked seventh in BARC’s across genre list in week 3 of 2018 with 642.270 million weekly impressions. The channel topped BARC’s top-five Telugu channels list and the world television premiere of the Telugu feature film Jai Lava Kusa was the second most watched Telugu programme during primetime during the week according to BARC data.
SPN’s FTA women focused channel Sony Pal was ranked eighth in week 3 of 2018 with 616.602 million weekly impressions. The sitcom Tarak Mehta Ka Ooltah Chashma and C.I.D aired on Sony Pal were among BARC’s top Hindi GEC programmes list in HSM (R).
Another Star India FTA Hindi GEC–Star Utsav was ranked ninth in week 3 of 2018 with 553.165 million weekly impressions in BARC’s across genre list. ETV Telugu completed the top 10 channels across genre list in week 3 of 2018 with 513.852 million weekly impressions. The channel was ranked third in BARC’s top 5 Telugu channels list. Two programmes aired on ETV Telugu, Swati Chinukulu and Manasu Mamata were among BARC’s top-five Telugu programmes list during primetime.
