BARC wk 17: Aaj Tak regains top slot in urban market

BARC wk 17: Aaj Tak regains top slot in urban market

BARC

MUMBAI: Aaj Tak garnered its top slot in Hindi news urban market after a week's gap, dethroning India TV in the Broadcast Audience Research Council’s (BARC) week 17 ratings for 2018. Republic TV continues its leading streak in English news. Aaj Tak topped the chart in all three Hindi news markets.

English News

Republic TV retained its numero uno position with 626 impressions (000s) sum compared to 577 impressions (000s) sum last week. Times Now was at the second spot with 449 impressions (000s) sum followed by India Today Television with 254 impressions (000s) sum compared to 281 impressions (000s) sum last week. CNN News18 was at fourth position with 218 impressions (000s) sum compared to 201 impressions (000s) sum last week.

NDTV 24x7 was at the fifth position with 173 Impressions (000s) sum.

English Business News

CNBC TV18 was at the top slot with 470 impressions (000s) sum compared to 476 impressions (000s) sum last week, followed by ET Now with 221 impressions (000s) sum. BTVi and CNBC TV18 Prime HD were at third and fourth positions respectively with 68 impressions (000s) sum and 8 impressions (000s) sum.

Hindi News (U+R)

Aaj Tak lead the genre with 81021 impressions (000s) sum as compared to 79464 impressions (000s) sum. India TV was at the second position with 78874 impressions (000s) sum.

Zee News was at the third position with 68957 impressions (000s) sum compared to 68913 impressions (000s) sum.

News18 India and ABP News were at the fourth and fifth positions with 66453 and 63289 impressions (000s) sum.

Hindi News Rural

Aaj Tak topped the rural chart as well with 32483 impressions (000s) sum followed by India TV after climbing a slot with 30902 impressions (000s) sum.

News Nation dropped a slot to third position with 28918 impressions (000s) sum.

Zee News and ABP News were at fourth and fifth slots after interchanging their positions with 27282 impressions (000s) sum and 26844 impressions (000s) sum respectively. 

Hindi News Urban

Aaj Tak returned to its winning ways and grabbed top slot with 48537 impressions (000s) sum compared to 48241 impressions (000s) sum last week. India TV dropped a slot to second position with 47972 impressions (000s) sum followed News18 India at the third position with 42052 impressions (000s) sum.

Zee News and ABP News were at the fourth and fifth spots with 41674 impressions (000s) sum and 36444 impressions (000s) sum respectively.

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