MUMBAI: Zee Anmol retained its leadership position in Broadcast Audience Research Council (BARC) data for week 25 of 2018 in the Hindi GEC (U+R) market. While Rishtey and Star Utsav swapped their third and fourth positions in the rural market, Zee TV and Star Plus exchanged second and third positions in the urban segment.
Hindi GEC (U+R)
Zee Anmol, Sony Pal, Zee TV, Star Bharat and Colors retained their first, second, third, fourth and fifth positions with with 745706 impressions (000s) sum, 599068 impressions (000s) sum, 572708 impressions (000s) sum, 568791 impressions (000s) sum and 556889 impressions (000s) sum respectively.
Star Utsav and Rishtey and Star Plus stood at sixth, seventh and eighth positions respectively with 491102 impressions (000s) sum, 487121 impressions (000s) sum and 462775 impressions (000s) sum.
Sony Sab and Sony Entertainment Television retained their ninth and tenth positions with 355389 impressions (000s) sum and 312771 impressions (000s) sum respectively.
Hindi Rural GEC
Zee Anmol and Sony Pal continued to dominate up top with 570351 impressions (000s) sum and 419831 impressions (000s) sum respectively. Rishtey and Star Utsav swapped their third and fourth positions with 349403 impressions (000s) sum and 342804 impressions (000s) sum respectively.
Star Bharat, Zee TV Dangal TV, Big Magic Colors and Star Plus retained fifth, sixth, seventh, eight, ninth and tenth positions with 279594 impressions (000s) sum, 211475 impressions (000s) sum, 291958, 210536 impressions (000s) sum, 170893 impressions (000s) sum,136029 impressions (000s) sum respectively.
Hindi Urban GEC
In urban GEC, Colors retained first position this week with 385996 impressions (000s) sum. Zee TV and Star Plus exchanged second and third positions respectively with 350607 impressions (000s) sum and 326745 impressions (000s) sum.
Star Bharat and Sony Sab swapped their fourth and fifth positions with 276834 impressions (000s) sum, 274347 impressions (000s) sum respectively.
Sony Entertainment Television, Sony Pal, Zee Anmol, Star Utsav and Rishtey retained their sixth, seventh, eighth, ninth and tenth positions with 240238 impressions (000s) sum and 179237 impressions (000s) sum, 175355 impressions (000s) sum,148298 impressions (000s) sum and137718 impressions (000s) sum respectively.
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