MUMBAI: Zee Anmol retained its leadership position in Broadcast Audience Research Council (BARC) data for week 26 of 2018 in the Hindi GEC (U+R) market. While Star Utsav and Rishtey swapped their third and fourth positions in the rural market, all the top 10 channels retained their positions as compared to the previous week in the urban segment.
Hindi GEC (U+R)
Zee Anmol retained its first position with 719829 impressions (000s) sum. Zee TV, Star Bharat, Colors and Sony Pal stood at second, third, fourth and fifth positions with 582960 impressions (000s) sum, 565587 impressions (000s) sum, 564746 impressions (000s) sum and 540331 impressions (000s) sum respectively.
Star Plus, Star Utsav and Rishtey stood at sixth, seventh and eighth positions respectively with 502843 impressions (000s) sum, 479691 impressions (000s) sum and 456356 impressions (000s) sum.
Sony Sab and Sony Entertainment Television retained their ninth and tenth positions with 367955 impressions (000s) sum and 344737 impressions (000s) sum respectively.
Hindi Rural GEC
Zee Anmol and Sony Pal continued to dominate up top with 553113 impressions (000s) sum and 370361 impressions (000s) sum respectively. Star Utsav and Rishtey swapped their third and fourth positions with 329470 impressions (000s) sum and 323577 impressions (000s) sum respectively.
Star Bharat, Zee TV Dangal TV, Big Magic Colors and Star Plus retained fifth and sixth, seventh, eighth, ninth and tenth positions with 286280 impressions (000s) sum, 228905 impressions (000s) sum, 204657 151025 impressions (000s) sum, 188589 impressions (000s) sum, 176472 impressions (000s) sum and 151025 impressions (000s) sum respectively.
Hindi Urban GEC
In urban GEC this week there were no changes observed. All the top 10 channels retained their positions as compared to the previous week. Colors, Zee TV, Star Plus, Star Bharat, Sony Sab, Sony Entertainment Television, Sony Pal, Zee Anmol, Star Utsav and Rishtey retained their first, second, third, fourth, fifth, sixth, seventh, eighth, ninth and tenth positions with 388274 impressions (000s) sum, 354054 impressions (000s) sum, 351818impressions (000s) sum, 279306 impressions (000s) sum, 278589 impressions (000s) sum, 257894 impressions (000s) sum, 169971 impressions (000s) sum, 166716 impressions (000s) sum, 150221 impressions (000s) sum, and 132779 impressions (000s) sum respectively.
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