MUMBAI: The news genre saw a tremendous growth in the viewership after the Kerala floods according to All India BARC data week 33. Republic TV continued to lead the genre.
News18 India dropped to fifth position in two Hindi news genres, Aaj Tak continued to rule Hindi news genre. Zee News jumped up to second position this week in Hindi news (U+R).
English News
Republic TV continued to dominate the English news genre with 1499 impressions (000s) sum as compared to 936 impressions (000s) sum last week. Times Now is at the second position with 1296 impressions (000s) sum. Meanwhile, CNN News 18 found itself at third position with 943 impressions (000s) sum as compared to 485 impressions (000s) sum last week, followed by India Today Television at fourth position with 523 impressions (000s) sum. NDTV maintained its fifth position with 247 impressions (000s) sum.
English Business News
CNBC TV 18 continued to rule in the English business news genre with 589 impressions (000s) sum. ET Now and BTVI maintained their second and third positions with 192 impressions (000s) sum and 115 impressions (000s) sum. CNBC TV 18 Prime HD found itself at fourth position with 33 impressions (000s) sum as compared to 18 impressions (000s) sum last week.
Hindi News (U+R)
Aaj Tak continued to lead in Hindi news genre with 214534 impressions (000s) sum as compared to 132715 impressions (000s) sum last week. Zee News climbed two slot to the second position with 149055 impressions (000s) sum followed by ABP News at the third position with 148073 impressions (000s) sum compared to 101215 impressions (000s) sum last week. India TV found itself at fourth position with 122864 impressions (000s) sum. News18 India dropped three slots to fifth position despite increase in the viewership from 101841 impressions (000s) sum to 113025 impressions (000s) sum.
Hindi News Rural
Aaj Tak also continued to dominate in Hindi news (R) with 102312 impressions impressions (000s) sum as compared to 62162 impressions (000s) sum last week. ABP News maintained its second position this week with 75166 impressions (000s) sum, followed by Zee News with 61765 impressions (000s) sum. News18 India dropped a slot to the fourth position with 51622 impressions (000s) sum as compared to 41798 impressions (000s) sum last week. India TV was at the fifth position with 46413 impressions (000s) sum as compared to 39731 impressions (000s) sum last week.
Hindi News Urban
Aaj Tak maintained its top position in Hindi news genre (U) with 112222 impressions (000s) sum as compared to 70553 impressions (000s) sum last week. Zee News climbed a spot to the second position with 87291 impressions (000s) sum. Both India TV and ABP News climbed a slot to the third and fourth positions with 76452 impressions (000s) sum and 72907 impressions (000s) sum respectively. News18 India dropped three slots to the fifth position with 61402 impressions (000s) sum.
