Rediffusion Y&R wins Home Town creative account worth Rs 300 million.

Starts 3rd October

Vanita Keswani

Madison Media Sigma

Poulomi Roy

Joy Personal Care

Hema Malik

IPG Mediabrands

Anita Kotwani

Dentsu Media

Archana Aggarwal

Ex-Airtel

Anjali Madan

Mondelez India

Anupriya Acharya

Publicis Groupe

Suhasini Haidar

The Hindu

Sheran Mehra

Tata Digital

Rathi Gangappa

Starcom India

Mayanti Langer Binny

Sports Prensented

Swati Rathi

Godrej Appliances

Rediffusion Y&R wins Home Town creative account worth Rs 300 million.

Indiantelevision.com and Spatial Access Solutions‘ newsletter -- ‘Ad Accounts Action‘ -- that will keep you abreast with all the creative and media accounts changing hands in the industry.

Spatial Access Solutions (SAS) is India‘s first media audit firm and hence, has a keen eye on all movements in the space. ‘Ad Accounts Action‘ is brought to you once every fortnight.

Given below is a listing of accounts that moved in the period 2 September 2010 - 15 September 2010.

Account name
Incumbent
New agency
Reported annual
spends in Rs
Media
Mantri Developers Lintas Media Group Mindshare [Bangalore] NA
United Stock Exchange - Vibrant Media 100-150 million
Creative
BagZone - TBWA [Mumbai] 120 million
Big-CBS - McCann Erickson NA
Expedia.co.in - Lowe lintas [Delhi] NA
Home Town Leo Burnett Rediffusion Y&R 300 million
Intex Technplogies Grey Worldwide NA
Livon Mudra Cut The Crap 200 million
Recova
United Stock Exchange Cartwheel Creatives 100-150 million
 
Information compiled for period 18 Mar 2010 - 31 Mar 2010 by Spatial Access Media Solutions, India‘s first Media Audit Company.
For information or clarifications email: info@spatialaccess.com, www.spatialaccess.com