MUMBAI: ABP News, India’s most trusted Hindi news channel, acquired the first position on 02 January 2020 between 15:00 and 22:00 hrs in TG ABC 15+ at HSM level owing to its flagship show Shikhar Sammelan in Delhi.
The renowned show was attended by the honourable home minister Amit Shah, who gave his first interview of 2020 on ABP News. Shah kept the viewers on their toes as he deliberated on critical issues such as CAA, NRC, and NPR as well as events in Maharashtra, Haryana and Jharkhand.
Furthermore, considering the time band of between 8 and 9 PM, ABP News also witnessed 80 per cent more viewership than the nearest competitor.
To make the summit highly informative, Shikhar Sammelan also hosted dignitaries such as BJP national spokesperson Sambit Patra, Congress spokesperson Abhay Dubey, union minister of minority affairs Mukhtar Abbas Naqvi, Uttar Pradesh deputy chief minister Keshav Prasad Maurya, BJP national spokesperson Sudhanshu Trivedi, Congress national spokesperson Gaurav Vallabh, journalist and author Tarek Fatah, former union minister of information and broadcasting Manish Tewari and union law minister Ravi Shankar Prasad.
Keeping the viewers apprised about the latest happenings, the knowledge-sharing platform highlighted various views and discourses on the government, the upcoming Delhi elections, and other national imperatives such as CAA (Citizenship Amendment Act), NRC (National Register of Citizens), NPR (National Population Register) and the happenings in J&K.
With the on-going political upheaval in the country, the channel has been able to successfully encapsulate the views of the masses by providing minute-to-minute updates of the key developments.
ABP News Network chief executive officer Avinash Pandey said, “We are absolutely delighted to mark the beginning of 2020 with this eminent touchstone. As per BARC data, ABP News acquired the highest market share of 18 per cent during Shikhar Sammelan in Delhi on 02 Jan 2020. This statistic has re-established our venerable position in the industry as the leader of the Hindi news genre. Shikhar Sammelan has always been a noteworthy show in our portfolio with an overarching intention of keeping the viewers aware of the intricacies of the nation’s pressing issues. Here onwards, our goal is to keep the momentum going through such special programming initiatives and empower our viewers through dedicated content. ”