NEW DELHI: InMobi, the world's leading marketing cloud, announced the appointment of Jayesh Ullattil as vice president and general manager for India. Ullattil will be a part of the Asia Pacific leadership team led by Vasuta Agarwal and will be based out of Bengaluru.
Ullattil will be responsible for growing the mobile advertising and marketing business for InMobi across its portfolio of products, including programmatic and performance businesses, and data and online research platforms.
InMobi MD Asia Pacific Vasuta Agarwal said, "We are glad to welcome Jayesh onboard the InMobi leadership team in the Asia Pacific. These are crucial times for brands and marketers across the globe who are looking to transform their business and marketing digitally. Under Jayesh's leadership, InMobi will continue to enable marketers and advertisers in India as they increasingly rely on and invest in mobile to drive real connections with their consumers."
In his two decades of industry experience, Ullattil has worked with leading consumer brands that include Perfetti Van Melle, Nokia, Henkel, Blackberry, and more recently, BCCL and Hotstar. Prior to joining InMobi, Ullattil was vice-president of sales in Hotstar and instrumental in building strategic partnerships with leading telecom, OEM, consumer durables, and media brands.
"InMobi has seen strong growth in India over the past few years and we are looking to double down on this. Jayesh's strong and varied experience across different industries and in both offline and online media will help us provide marketers the guidance and outcomes they desire in an ever-changing and evolving Indian digital landscape," added Agarwal.
"India is one of the most exciting and fastest-growing mobile markets across the globe and this is an opportunity to have an immediate and large impact on the future of the AdTech industry. I am looking forward to expanding the business and growing market share and mindshare for InMobi in India," shared Ullattil.
Overall, Ullattil has 20 years of experience across diverse industries spanning FMCG, technology, media & entertainment, and digital/ OTT media.