Mumbai : SUN TV Network is going in for a content refresh with respect to their Telugu GEC Channel GEMINI TV and Malayalam GEC Channel SURYA TV from 23 August onwards.
Some of the biggest stars from the regional film industry are going host and be part of these shows, the network said in a media statement.
GEMINI TV
As a part of its 26th year celebrations, Gemini TV, SUN TV Network’s Telugu GEC Channel is all set to broadcast ‘Evaru Meelo Koteeswarulu’ - Telugu version of the historic “Who Wants to be a Millionaire”, a show that was aired in 120 countries, elevated and changed the lives of many ordinary people. The show is set to launch on 23 August Monday-Thursday at 8.30 p.m and a special curtain raiser will air on 22 August at 8.30 p.m featuring Ram Charan as the special celebrity contestant.
The show also has play along segment where the audience can participate and win about one lakh every day. Giving a sneak peek into the show, the network said, the host of ‘Evaru Meelo Koteeswarulu’ NTR is someone who has a perfect blend of mass and class and is acclaimed as most versatile tolly wood star by the telugus’.
GEMINI TV also is set to broadcast the popular international culinary reality show ‘Master Chef India’ in Telugu. The show launches on 27 August every Friday and Saturday at 8.30 p.m. It will be hosted by popular female lead Tamanna Bhatia along with three of the top chefs in India namely Chalapathi Rao, Mahesh Padal and Sanjay Thumma. The show would have 24 home cooks competing and the winner gets the coveted trophy of Master Chef – India- Telugu and a cash prize worth 25 lakhs to begin their journey with respect to their food dream.
The above two big ticket shows will complete the 8.30-9.30 p.m. Monday to Saturday non-fiction time band.
Apart from this GEMINI TV will also be launching two new fiction shows namely Sundari, Monday-Saturday at 8pm and Kaviyaanjali, Monday-Saturday at 9.30pm. Sundari is the story of an ordinary girl’s extraordinary journey and how she triumphs against all odds to achieve her dream. Kaviyaanjali is the story of two girls who are inseparable and the twist that happens to their relationship post marriage as they get wedded into the same household.
SURYA TV
In its endeavour to provide wholesome entertainment to the Malayali audience SURYA TV, SUN TV Network’s Malayalam GEC Channel is also launching a host of fiction and non-fiction shows from 23 August onwards.
‘Anchinodu Inchodinchu’ – Malayalam version of the successful international format show “ARE YOU SMARTER THAN A 5th GRADER”.The show has been a success across 65 countries and is being presented for the first time in Malayalam Television. The show is set to launch on 23 August onwards Monday-Wednesday at 8.30 p.m.
The host of ‘Anchinodu Inchodinchu’ Suresh Gopi is no stranger to the malayali audience. With his towering personality and majestic baritone, he has been an immensely popular star for decades. He will present the show in his own unique style and is certain to enthral and entertain the audiences in Kerala, said the network.
A host of celebrities have come as contestants in this show namely Kunchacko Boban, Innocent, Aju Varghese, Rimi tomy apart from others who have qualified basis the call for entry and interview process. The show promises to be a fun filled entertainment led game show and one can win a maximum of one crore rupees.
The show also has play along segment ‘Family Play Time’ where the audience needs to download the Sun NXT app select Malayalam as the language click on the show poster and participate when the show is going on. A cash prize of 30 lakh rupees could be won by the audience.
Surya TV will also showcase another non-fiction show ‘Aram + Aram = Kinnaram’. The show launches on 26 August every Thursday and Friday at 8.30 p.m. Hosted by popular female lead Shweta Menon, the show has popular TV personalities split into two teams and are pitted against one another. The two teams consisting on the popular TV stars in Malayalam will perform song, dance and skit routines to compete with one another and be judged as the winner of this mega entertaining reality show. Malayalam Film Star Dileep has been a special guest for this show.
The above two big ticket shows will complete the 8.30-9.30 p.m. Monday to Friday non-fiction time band. Apart from this SURYA TV will also be launching three new fiction shows Monday to Saturday on 23 August. Kanyadhanam, at 7pm, Manasinakkare at 7.30pm and Kaana Kanmani at 8 p.m Kanyadhanam is the story of a duty bound father and his five daughters. The relentless struggle of the father who is a widower and how he manages to go above and beyond to keep his daughters safe and happy.
Manasinakkare is the story of two girls who are inseparable and the twist that happens to their relationship post marriage as they get wedded into the same household.
Kaana Kanmani is the story of a daughter yearning for her father’s love and affection as she has been neglected considering as an unlucky charm.
A 360-degree marketing blitzkrieg is being implemented that consists of innovative OOH, road shows for audience engagement, print, radio, television and digital push to reach out to the audiences across all markets in the respective states.
SUN TV Network has also planned a watch and win contest post the above launches where each week cash, gold and diamond are being planned to be given away as prizes.
