9XM presents a Giftwaali Diwali - series of initiatives to celebrate this festive season

Starts 3rd October

Vanita Keswani

Madison Media Sigma

Poulomi Roy

Joy Personal Care

Hema Malik

IPG Mediabrands

Anita Kotwani

Dentsu Media

Archana Aggarwal

Ex-Airtel

Anjali Madan

Mondelez India

Anupriya Acharya

Publicis Groupe

Suhasini Haidar

The Hindu

Sheran Mehra

Tata Digital

Rathi Gangappa

Starcom India

Mayanti Langer Binny

Sports Prensented

Swati Rathi

Godrej Appliances

Anisha Iyer

OMD India

Submitted by ITV Production on Nov 02, 2010

MUMBAI: 9XM - India‘s ultimate Bollywood music destination, is completely geared up with a series of special programs and contests to celebrate Diwali with its fans and viewers. The channel will present the viewers with multiple opportunities to win super cool prizes and goodies, ensuring everyone have a phatakedar Diwali while watching the best and latest hit Bollywood songs.

For starters, 9XM has created a very special Diwali song with all the popular animated characters of the channel. Titled 9XM Musical Pathaka, this is a very special Diwali treat created by the team that has the ensemble cast of the channel wishing the viewers for a Happy and safe Diwali. This Pathaka song also presents the viewers with a chance to takeaway a Wynncom mobile phone every hour by participating in the 9XM Musical Pathaka contest and completing the lyrics of the specially created 9XM Diwali song.

Besides the 9XM Musical Pathaka contest the viewers will have numerous other opportunities to win super cool prizes including LCD television sets, Holiday packages and 9XM merchandise autographed by Bollywood super star Akshay Kumar.

9XM Vacation Ka Location
The participants of this contest will need to guess the locations where the famous Bollywood songs were shot. The winner of this contest will get a holiday package for two courtesy, Radisson.

9XM - 70‘s Ka Jhatka contest in association with the forthcoming movie - Action Replayy
Action Replayy‘s lead star Akshay Kumar asked 9XM‘s cool cat Bheegi Billi to take the 70‘s test before he gets to rock and roll back into the 70‘s era. The participants of this contest will need to answer questions that will help Bheegi Billi to pass this test and they will win the Panasonic Viera LCD Television set.

Speaking of the Diwali initiatives Amar Tidke, Head of Programming, 9XM said "Diwali is all about celebrating and bonding with your family and friends. 9XM‘s family and friends are all the loyal viewers and fans who shower their affection on the Channel each day of the year. We want to celebrate this special festival with them by offering loads of opportunities to win prizes like paid holidays, free mobile phones and LCD‘s. Along with these contests our popular dudes will encourage viewers to have a safe Diwali with their very own special Diwali edition of Bakwaas Bandh Kar. We assure that this is going to be the most Patakhedaar Diwali for our viewers and that too truly in 9XM‘s musical style!!!"

Starting 30th October 2010, 9XM will also air a special Diwali Bakwas Greetings which will showcase the popular jodi of Bade & Chote wishing the viewers with a special Diwali edition of Bakwaas Bandh Kar.

Sharing his views on exclusive partnerships for this special occasion Mr. Pawan Jailkhani, EVP Sales, 9X Media said "Our consistent efforts have been to work towards innovative ways to gift our viewers not only with the best Bollywood music content but also prizes that they can enjoy with their families. This Diwali we want our viewers to enjoy the festival with their families therefore we have partnered with Wynncom‘s most attractive wireless handheld devices that will help them to be able to share joys with the loved ones. There is one mobile phone to win every hour right up till Diwali all you need to do is participate in the various contests that are created on air and on our Website www.9XM.in"

So come celebrate this Diwali in musical ishtyle with the super-hit animated characters of 9XM and win super cool prizes Haq Se!!!