Indiantelevision.com and Spatial Access Solutions‘ newsletter -- ‘Ad Accounts Action‘ -- that will keep you abreast with all the creative and media accounts changing hands in the industry.
Spatial Access Solutions (SAS) is India‘s first media audit firm and hence, has a keen eye on all movements in the space. ‘Ad Accounts Action‘ is brought to you once every fortnight.
Given below is a listing of accounts that moved in the period 27 July - 9 August 2006.
|
Account name
|
Incumbent
|
New agency
|
Reported annual
spends in Rs |
| Media | |||
|
i-mint (Loyalty Solutions & Research Ltd.)
|
-
|
Mindshare (Mumbai)
|
150 million
|
|
Nivea India
|
-
|
Mediaedge:cia
|
NA
|
|
Creative
|
|||
| Canditi Foods | - | Bates Enterprise | 50 - 60 million |
| Collage Real Estate (Somdutt Builders) | - | Contract (Delhi) | 40 million |
| Cuticura (Cholayil Group) | Brand David | Rediffusion DY&R (Chennai) | 50 million |
| i-mint (Loyalty Solutions & Research Ltd.) | - | Law & Keneth (Mumbai) | 150 million |
| Modi Revlon | Lowe (Delhi) | Bounce Design | 50 - 60 million |
| Ozone Goup | - |
Lowe (Chennai) | 30 - 40 million |
| Tribhovandas Bhimji Zaveri | Leo Burnett | Gang of Designers (GOD) | 40 - 50 million |
|
Creative & Media
|
|||
|
Air Mauritius
|
-
|
Vyas Giannetti Creative
|
120 - 150 million
|
|
Areeba (menswear)
|
Euro RSCG
|
be positive 24 (Chennai) | 20 million combined |
|
Kitchen World
|
-
|
||
|
Nandu‘s Instant Foods
|
Turnaround (Bangalore)
|
TBWA (Bangalore) | 20 - 30 million |
|
National Geographic Channel |
Leo Burnett
|
TBWA India | NA |
|
The History Channel
|
|||
|
Times Business Solutions
|
Bates India
|
Mudra Communications (Delhi)
|
300 million
|
|
Travel Port
|
-
|
Waveleght Communications (Mumbai)
|
30 million
|
|
Vishal Retail
|
Portrait
|
Ashutosh Legend Multimedia (Mumbai)
|
50 million
|
| Information compiled by Spatial Access Solutions, India‘s first Media Audit Company. For information or clarifications email: info@spatialaccess.com, www.spatialaccess.com |
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