MUMBAI: Google has released its Annual Zeitgeist report that represents an aggregation of billions of search terms that people have typed into the company‘s search engine in 2010.
According to the report, Chatroulette, iPad, Justin Bieber and Masterchef were the three fastest-rising search terms in 2010, while Twitter came in eighth and Facebook was tenth.
The top five most searched events were Football World Cup South Africa, Olympics Canada, Haiti Earthquake, Gulf of Mexico oil spill and volcanic ash cloud above Iceland while swine flu, new Moon, Susan Boyle, Slumdog Millionaire and Michael Jackson were some of the fastest falling.
IRCTC login, Micromax mobile and YouTube videos were the top three searches from India. Facebook seems to be doing very well in the country capturing second position in the most popular category, while songs topped the list and Google came in third.
The top three rising people were Aruna Shields, Sonakshi Sinha and Zarine Khan. Shakira and Lady Gagawere were the only two non-Indians in this list.
The top four most popular brands were from the mobile industry. Notably, Micromax, the fourth most popular brand, was the second fastest rising entity. Nokia and Airtel who were at number one and number three respectively in the most popular brands category couldn’t find their place in the fastest rising category.
Interestingly enough, for India, the country with one of the highest population, the most popular ‘how to’ search was “how to get pregnant.”
In the most popular movies category, Kites came in first followed by Endhiran or Robot and Dabangg. Harry Potter and Twilight were the two non-Indian films at number five and number nine respectively.
