MUMBAI: Vizeum India, the media arm of Aegis Group, has won the media duties of UNI TV.

The news provider has appointed the agency even as it is entering into the visual media business to provide content to television, radio and IPTV networks.

Says UNI TV Editor-Verticals Anshu Sharma, “Vizeum would work with us as our marketing consultants helping us conceptualize some of our tailor made content, guiding us for the right engagements and tie-ups with broadcast partners as well as advertisers as the case may be”.

Adds Vizeum managing director S Yesudas,, “We welcome UNI TV to the Vizeum family and thank them for placing their faith in us. This is a challenging assignment. The strategy is already in place. This business will also be handled out of Vizeum, New Delhi, under the leadership of Harit Pant, GM, North.”