Mumbai: Starting 11 January 2024, the captivating HITS NOW channel will debut in Sri Lanka on Dialog Television, Sri Lanka’s television experience, bringing quality curated entertainment to viewers across the country. The channel will be made available on Channel 113 as part of Dialog Television’s comprehensive TV packs.
HITS NOW will be available alongside sister channels HITS and HITS MOVIES. This newest addition to Dialog Television’s lineup, along with Rewind Networks’ longstanding partnership, reaffirms both parties’ shared commitment to providing high-quality entertainment and enhancing the value of offerings to viewers in Sri Lanka.
As a special introductory offer, Dialog Television will provide the HITS NOW channel free of charge to all customers from January 11 to 31 January.
"We are so proud to debut HITS NOW in Sri Lanka with Dialog Television," said Rewind Networks CEO Avi Himatsinghani. “Dialog Television has been a great partner that has carried our HITS and HITS MOVIES channels since 2019. This collaboration is not only an expansion of our strong partnership, but also a strategic step towards enhancing our presence in the region–Sri Lanka marks the 5th territory in Asia where HITS NOW is available. Our goal is to make HITS NOW a go-to entertainment destination for households in Sri Lanka by continuing to bring in the best of entertainment on our channels.”
“Bringing high quality and diverse content to our viewers has always been an utmost priority for us,” said Lasantha Theverapperuma, Group Chief Operating Officer of Dialog Axiata PLC. “Adding HITS NOW to our channel lineup means our viewers across the country can now enjoy an exciting array of content and beloved franchises coming to express from the U.S. The launch of HITS NOW on Dialog Television is testimony of our continued commitment to bring the very best of global content to our viewers.”
The HITS NOW channel will feature well-known franchises and top-rated reality, variety, drama, game and entertainment news shows from the U.S. The 75th Primetime Emmy Awards, America’s Got Talent: Fantasy Team, and Special Forces: World’s Toughest Test are just some of the exciting titles airing on the channel from January 2024. HITS NOW will also be airing the prestigious 66t Annual GRAMMY Awards live, presented by The Recording Academy®, starting at 9 am (GMT+8) on 5th February with an encore performance at 8 pm (GMT+8) on the same night.
The HITS NOW lineup will feature the ultimate in breathtaking entertainment with exhilarating, branded reality and talent shows like American Idol 2024, Survivor, America’s Got Talent: Fantasy Team, Shark Tank, Hell’s Kitchen, and Britain’s Got Talent, all express from the US. It will also debut brand new reality series like Special Forces: World’s Toughest Test, The Traitor and Race To Survive: Alaska; stunning drama series like the successful Fire Country, Sullivan’s Crossing, So Help Me Todd as well as Alert: Missing Persons Unit. Game show junkies can play along with Password, Barmageddon, Supermarket Sweep, Celebrity Wheel of Fortune, and Celebrity Family Feud. Those craving light-hearted fare can kick back with heartwarming comedies Lopez vs Lopez, Young Rock, The Goldbergs and Ghosts. The network has got viewers covered for everything Hollywood with the long-running news show Entertainment Tonight, and true crime aficionados can follow real-life cases with Fear Thy Neighbor, Fear Thy Roommate, Snapped: Killer Couples and Murder for Hire.
HITS NOW, celebrated for its award-winning and branded programmes, has garnered a strong following since its launch across multiple territories in Asia in February 2023. Together with HITS and HITS MOVIES, the three channels from Rewind Networks deliver quality curated content to over 13 countries and 24 million households across Asia.
