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MUMBAI: Swastik Pictures which has Phulwa a daily soap inspired by Phoolan Devi?s life on air on Colours and Agle Janam Mohe Bitiya Hi Kijo on Zee has extended its existing portfolio by starting a non-fiction division headed by Tarun Chopra, which is executing the TV production of upcoming Stardust Awards as its first major assignment. Swastik in the past had produced Saas v/s Bahu the first ever one hour reality show in a daily format on Sahara One a daily dance show which featured more than hundred celebrities.
Vikas Seth, founding Partner of Swastik Pictures says, ?Keeping in tandem to the expansion plans of our content house for the current as well next fiscal, we have appointed Tarun Chopra to front lead the non-fiction vertical of our business. Tarun comes with multi-facetted experience in the TV business as a Producer, a reputed Director & a prestigious creative resource. Our non fiction vertical aims to cater to not just domestic but also to the International business segment. It shall focus on developing and executing successful business propositions for all our valued clients. I am confident that Tarun with his expertise shall be an asset in creating customized & specific content requirements for all existing as well as evolving platforms in the trade. We are executing the TV production of upcoming Stardust Awards on 6th February?.
Siddharth Tewary, Creative Director, Swastik Pictures, adds, ?Swastik Pictures wants to offer a holistic portfolio of compelling content ? be it in reality or fiction. Tarun Chopra will lead our new initiatives in the non-fiction and reality genre, which have become a part and parcel of life today. He brings in an acute understanding of this complex programming genre, which has a great future.?
Tarun Chopra says,"I am most exited about teaming with up Swastik Pictures.Siddarth and Vikas are the best brains in the buisness,and are also the nicest guys I have met in a long time.With the Stardust Awards,we are making a breakthrough in the non fiction space and are hoping to kickstart our plans for the future,with our own created IPR‘s.
