Mumbai: In an official statement, the global media conglomerate Creativeland Asia, announced the appointment of industry veteran Poran Malani as its group CEO.  

Malani joins Creativeland Asia with over three decades of experience in Media and Advertising across India, Europe, LATAM, the US, and Far East Asia. He, in the past, has been instrumental in building some of the biggest brands globally, including having built and scaled two major agency networks worldwide.

“We are happy to have Poran join the Creativeland family and lead the group’s growth and vision across our network of businesses. His formidable experience in the business will allow us to scale and service the industry across the board” said Creativeland Asia Group C. Sajan Raj Kurup, Founder and chairman,.

The group has offices across India, London and its affiliates in Hollywood, and will see Malani take on the mantle of overseeing the business and formulating synergies across the various group entities.

“Creativeland Asia is the largest independent agency in India. I am looking forward to this new role at the group across its various companies, especially given its formidable presence in publishing, feature films and talent management along with highly advanced AI-driven Martech solutions. My goal is to further build this impressive entertainment ecosystem and bring more unique opportunities for brands to connect with consumers. It is about time India had its own network!" said Creativeland Asia Group CEO Poran Malani.