Nippon TV unveils four new standout titles for MIPCOM

Starts 3rd October

Vanita Keswani

Madison Media Sigma

Poulomi Roy

Joy Personal Care

Hema Malik

IPG Mediabrands

Anita Kotwani

Dentsu Media

Archana Aggarwal

Ex-Airtel

Anjali Madan

Mondelez India

Anupriya Acharya

Publicis Groupe

Suhasini Haidar

The Hindu

Sheran Mehra

Tata Digital

Rathi Gangappa

Starcom India

Mayanti Langer Binny

Sports Prensented

Swati Rathi

Godrej Appliances

Nippon TV unveils four new standout titles for MIPCOM

The program lineup includes two new unscripted formats

Nippon TV

Mumbai: Nippon TV, Japan’s multiplatform entertainment powerhouse, announced today the company will unveil four new formats at this year’s MIPCOM. The program lineup includes two new unscripted formats, Man or Mannequin? (60-120 min. eps.) and Unstoppable (60-120 min. eps.), as well as two new scripted formats Secret Makeover (60 min. eps.) and Going Home (60 min. eps.).

“Man or Mannequin? and Unstoppable are both ambitious game shows that test the limits and imaginations of contestants through universally appealing formats,” commented  Nippon TV head of formats Tom Miyauchi.   “At Nippon TV, we pride ourselves in creating compelling game shows with a unique twist that are entertaining for global audiences. Man or Mannequin? is a game show format with a strong visual identity, a guessing game scaled to a new height and staged all around the city. Unstoppable is a conceptual game show in which the challengers never stop and always try to keep winning through a succession of simply irresistible games.   We are delighted to be offering these new unscripted formats that are sure to captivate viewers with its fun and innovative concepts.”

“Secret Makeover and Going Home are scripted formats with stories about female protagonists who gather the courage to change the irrational world and face unsolved mysteries as well as personal burdens from the past,” commented Nippon TV head of scripting Sayako Aoki.   “As we have seen with our mega-hit formats Mother and Rebooting, there is an appetite for scripted formats with strong women at the helm of the story. It is our goal that our new formats will also resonate with audiences around the world while keeping them engaged with a fast-paced story packed with unexpected plot twists."