Route Amplify 2.0: Route Mobile & CNBC-TV18 spotlight digital communication and identity

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Route Amplify 2.0: Route Mobile & CNBC-TV18 spotlight digital communication and identity

Route Amplify 2.0 focused on ‘Conversations & Trust,’ highlighting trends and Generative AI in CX.

Route Mobile

Mumbai: Route Amplify, a conclave presented by Route Mobile Ltd, a CPaaS provider for enterprises, OTT players, and mobile network operators in association with CNBC-TV18, showcased conversational solutions, customer experience breakthroughs, and digital trust strategies on 27 September in Mumbai. Designed to advance cloud communications and digital identity, Route Amplify 2.0 brought together thought leaders, industry experts, and key stakeholders from around the world, fostering discussions to shape the country’s largest CPaaS-focused conclave.

The esteemed speakers at the event included Edelweiss Group chairman Rashesh Shah; Route Mobile MD and Group CEO Rajdip Gupta; former World No. 1 badminton player Saina Nehwal; HDFC Bank chief digital officer Anjani Rathor; Restaurants Brand Asia group chief technology officer Kiran Komatla; PwC India managing director - customer transformation Vivek Srivastava; Google head of strategic partnerships Abhinav Jha; Deloitte partner - customer strategy & design Vivette D'cruz; Landmark Group customer & loyalty product leader (Middle East) Emily Ong; Godrej Consumer Products Ltd head of business transformation & digital Vijay Kannan; and Amazon Web Services head of customer solutions - CIO advisory (India & South Asia) Dr Bishwajit Mohapatra.

Building on the success of the first season, Route Amplify Season 2 focused on the themes of ‘Conversations & Trust,’ exploring trends, innovations, and insights across industries, with special emphasis on Generative AI’s role in customer experience.

India, the second-largest market for OTT consumption after China, lacked a CPaaS-focused event. Route Mobile, a global CPaaS player, initiated this platform to shape the future of digital communications.

The event also offered a platform for networking and knowledge sharing, highlighting the impact of cloud communications on businesses globally.

Route Mobile MD & Group CEO Rajdipkumar Gupta said, “With Route Amplify Edition 2.0, we aim to build on the momentum of last year’s success and enthusiasm, creating an even more enriching platform for industry leaders to unite and drive innovation to shape the future of digital communications. Our primary goal is to foster discussions that will lead to real-world developments and solutions in these vital areas.”