RBL Bank appoints chess grandmaster D Gukesh as brand ambassador

RBL Bank appoints chess grandmaster D Gukesh as brand ambassador

Young chess prodigy aligns with RBL Bank ahead of World Chess Championship.

D Gukesh

Mumbai: RBL Bank, one of India’s leading private sector banks, proudly announces the appointment of Indian chess prodigy D Gukesh as its brand ambassador. At just 18 years old, Gukesh exemplifies boldness, innovation, and strategic brilliance—values that mirror RBL Bank’s commitment to helping customers achieve their financial goals.

Gukesh, the youngest-ever contender for the World Chess Championship and the third-youngest grandmaster to surpass a chess rating of 2700, is set to challenge reigning world champion Ding Liren this week in Singapore (23 November–13 December 2024). His journey from prodigy to global competitor embodies the spirit of thoughtful planning and excellence that RBL Bank brings to its customers.

RBL Bank, MD & CEO, R Subramaniakumar said, “In life,  as in chess, every move counts - and at RBL Bank, we understand the importance of helping our  customers make the right financial moves. Partnering with Gukesh is a perfect strategic alignment for  us, as his exceptional ability to think several moves ahead mirrors our approach to thoughtful financial  planning. His journey from a prodigy to a grandmaster reflects the kind of strategic excellence we aim  to bring to our customers' financial lives. RBL Bank family and RBL Bank customers extend our heartfelt wishes for Gukesh’s victory at the World  Chess Championship 2024.”

Expressing his enthusiasm, Gukesh shared, “This partnership with RBL Bank represents a  significant move in my journey. The Bank's approach to helping customers align their financial goals  with precision and foresight reminds me of a winning strategy. Their commitment to building customer  wealth with stability through innovative solutions shows the same level of strategic thinking that chess  demands. I am excited to partner with an institution that understands that success, whether in chess  or in financial planning, comes from thinking ahead and making wise moves at the right time.”