LinOpinion wins mandate for Times Television Network

Starts 3rd October

Vanita Keswani

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OMD India

Submitted by ITV Production on Mar 19, 2011

MUMBAI: LinOpinion, the PR division of Lowe Lintas India, has been appointed by Times Television Network as its Public Relations partner for ET NOW, TIMES NOW, MOVIES NOW and zoOm after an aggressive multi-agency pitch.Times Television Network is part of India?s largest media conglomerate, The Times Group.

Sunil Lulla, Managing Director & Chief Executive Officer, Times Television Network, said, "Times Television Network has integrated its communication services under LinOpinion, which has brought the necessary skills and experiences in building first class brands, which are under the Times Television Network. This is a choice which binds good partnership in reaching out to contemporary viewers, of a differentiated bouquet. The leadership and management of LinOpinion give us great confidence and comfort".

Mr. Ameer Ismail, Executive Director, Lowe Lintas said, "LinOpinion continues to grow very aggressively and this win a true testament to the excellent track record and quality of the bank of work executed in the area of broadcast, entertainment and lifestyle. We are delighted to win this large and prestigious mandate."

MOVIES NOW - Hollywood in HD, is India?s first High Definition English Movie Channel, with stunning pictures in 1080i and awesome 5.1 surround sound. zoOm is an Indian glamour and entertainment television channel covering Bollywood. TIMES NOW, a leading 24-hour English news channel, provides urban viewers a complete picture of relevant news, presented in a vivid and insightful manner, which enables them to widen their horizons and stay ahead. ET Now is Times Television Network?s business news channel and brings in the advantage of Economic Times India?s leading financial daily.