MUMBAI: Breaking away from the Bollywood norm of not releasing any big ticket film during the Indian Premier League (IPL) tourney, Vidhu Vinod Chopra has decided to release Ferrari Ki Sawaari right in the middle of the event on 27 April.

The fifth edition of the tournament will be held from 4 April to 27 May next year. Commented director Mapuskar, "Yes, we are releasing in the middle of IPL season. As filmmakers, we would like to believe that Ferrari Ki Sawaari is one of the most awaited films of the year. Hence we decided on 27 April as the release date."

Ferrari Ki Sawaari has been a special film for Chopra as well as for Rajkumar Hirani who‘s written the dialogue.

Ever since the Indian Premier League (IPL) kicked off in 2008, Bollywood has shied away from a confrontation with the popular T20 tournament.