MUMBAI: Lionsgate is centralising its television business and has hired Lawrence Szabo, an 18-year veteran of MGM‘s Worldwide Television Group, as its new executive VP of North America Television Sales.
The company said this is part of its continuing drive to centralise its worldwide television group at its Santa Monica, California headquarters and ongoing focus on monetising its television and film content across all platforms in North America.
The announcement was made by Lionsgate President of Worldwide Television Distribution and Digital Operations Jim Packer, to whom Szabo and the worldwide television distribution team reports.
Szabo‘s North American distribution responsibilities will include sales of all Lionsgate television content across all platforms in the US and all new television content to digital and traditional media platforms in Canada as well as coordinating with Alliance Films on distribution of the Lionsgate filmed entertainment library in Canada.
Szabo held a series of progressively responsible international home entertainment and television executive positions during his 18-year tenure at MGM, and he most recently served as senior vice president of the MGM Worldwide Television Group and co-managing director for Europe, the Middle East and Africa, based in London. In this capacity he was responsible for MGM‘s television distribution and television library sales in numerous key international territories, and he innovated digital marketing strategies for the distribution of the James Bond feature film franchise across international pay and free TV platforms. Szabo began his career with First Interstate‘s investment banking group.
Packer said, "I have known Lawrence for many years, and he is ideally qualified to help lead Lionsgate‘s worldwide television distribution initiatives as our TV and feature film brands continue to drive our growth throughout North America and around the world. He will be a key lieutenant as we utilize our content leadership, strong brands and focus on the platforms of the future to elevate our worldwide television distribution to the next level of performance."
Szabo said, "I‘ve been watching Lionsgate‘s bold production strategy for a number of years, and I am thrilled to be joining a company that produces ground-breaking entertainment, from Emmy-winning ?Mad Men? to future franchises such as ?Hunger Games?. I‘m excited to join Jim‘s distribution team and work with North American pay, free and digital broadcasters to realize their respective programming and branding objectives."
Packer further noted that the company continues to round out its worldwide television distribution and digital operations team at its Santa Monica headquarters as David Nonaka, recently promoted executive VP of business and legal affairs, assumes fulltime legal oversight of worldwide television licensing.
Kate Nexon and Bruce Field have been promoted to key positions within the digital operations group.