MUMBAI: Movie on demand service BigFlix has launched an app on Windows Phone, allowing users to access over 1000 movies.
The company has a catalogue of multi-lingual Indian movies and also hand-picked Indian films - within 15 days of its theatrical release. Films like ‘Jism 2‘, ‘Bodyguard‘ and ‘Fashion‘ can be watched at the user’s convenience - anywhere, anytime.
The BigFlix app can be downloaded free of cost by Windows Phone users by going to the Windows Marketplace and a simple clicking on the app.
Users can subscribe to watch full movies and the same logins would also work on PCs and laptops, Tablets and other smartphones.
"This is the first Indian video-on-demand app available on Windows Phone, featuring movies across languages Hindi, Tamil, Telugu, Malayalam and others in DVD like quality. With the launch of the new range of mobile devices – powered by Windows Phone, Microsoft is aiming to strengthen its position in the global smartphone market," BigFlix said.
In the last year, mobile devices running on Windows Phone 7.5 have grown among smartphone users in India. The OS has been built to let users enjoy a multimedia experience on mobile devices, which is leveraged by apps like BigFlix.
BigFlix business head Shreyash Sigtia said, “Microsoft has set technical specifications for all their devices, which lend themselves well to high-quality content on all the smartphones powered by Windows Phone. With the mobile platform becoming popular with high-end smartphones users globally, BigFlix aims to fulfill the need gap of Indian movies on Windows Phone. I am sure that the BigFlix app will be able to achieve the same success it has witnessed on iOS and Android on the Windows Phone platform too.”
Microsoft India director - Windows Phone Business Group Vineet Durani said, “All of us love our daily dose of movies and Bollywood and BigFlix gives you yet another compelling reason to stay glued to your Windows Phone. With no ads and no breaks between you and the latest film; watching films via BigFlix is pure pleasure.”
Microsoft adds that Windows Marketplace has been growing with more than 100,000 apps in less than a year since the launch of the Windows Phone 7.5 in India.
