MUMBAI: GETIT Infoservices, India‘s leading digital marketing company has entered into an association with Google India as a Premier SME partner. As part of this partnership GETIT will cater to the strong demand for digital advertising from small and medium sized businesses and market Google AdWords product; it will develop, launch and manage digital campaigns for small and medium businesses.

The Google - GETIT partnership entails the latter providing end-to-end sales and marketing solutions, as well complete implementation of digital campaigns. GETIT‘s key contribution in this business partnership is to provide extensive pan-India reach with its strong field force of more than 1,000 people across the country. The association will enable Google to attract more Indian SMEs online and help promote their businesses and provide them leads through Google‘s AdWords product.

Commenting on the association, GETIT Infoservices CEO Sidharth Gupta said, "For Getit, the last few years have been really exciting as we have transformed ourselves to a digital company, and this partnership with Google comes at a relevant time. We have 1,000s of SME customers across India, and we will bring to them the advantages of Google‘s products. In the Indian context SMEs prefer being served face-to-face, and we work closely with SMEs to bring them the best benefits of Google AdWords products, in addition to other GETIT bundles."
 
Speaking on the occasion, Google India Head - Channel Sales Kartik Taneja said, "We‘re pleased to announce GETIT as our Premier SME partner in India. With GETIT reach in 80 cities and strong presence in the SME space, we‘re confident that together we will be able to offer our services to SMEs and help them gain from the benefits of Internet advertising."

As per SME Chambers of India, SMEs in India contribute 45 per cent to the industrial output and 40 per cent to exports. They also employ 60 million people and create 1.3 million jobs every year. Clearly they form the backbone of the boom in Indian economy.