MUMBAI: Cox Cable and Time Warner Cable (TWC) have reached an agreement which will see the former carrying the TWC‘s sports channel SportsNet, the new local television home for the Los Angeles Lakers.
With the two companies agreeing to terms, Cox Cable is expected to start carrying SportsNet and its Spanish-language companion channel Deportes.
Time Warner Cable already has distribution agreements in place with major distributors Charter Commuications, Verizon FiOS and AT&T U-Verse. However, it is still to stitch agreements with satellite broadcasters to deal with DirecTV and Dish Network.
With Cox agreement in place, TWC believes the deal with Cox will help it to strike a good bargain with DirecTV and Dish.