MUMBAI: Seagate Technology, which manufactures and provides storage devices and solutions for the cloud and home, has become a member of the Digital Entertainment Content Ecosystem (Dece) an open, cross-industry consortium of movie studios and technology companies that developed and operate UltraViolet.

Dece members include Hollywood studios such as Sony Pictures Entertainment, Warner Brothers, Fox Studios and Paramount Pictures as well as consumer electronics companies such as LG, Samsung, and Sony Electronics.

Seagate VP marketing Scott Horn said, "Digital distribution beyond DVDs and Blu-ray Discs is not only the way of the future, it is the present and we know that storage is key to this ongoing transition. Seagate sees UltraViolet as a leader in bringing content to consumers in this new digital age and we are excited to be helping them make their vision a reality."
UltraViolet is a way to collect and enjoy movies and TV shows in the cloud. Once home entertainment content has been added to an UltraViolet account, users then have the option to stream it over the Internet or download it for offline viewing.

With UltraViolet, consumers have greater flexibility and can watch or store purchased content on their terms whether it is on a mobile device, computer, television, game console, or storage device.

UltraViolet GM Mark Teitell said, "With UltraViolet, consumers enjoy the flexibility and security of cloud-based entertainment rights combined with the choice-expanding benefits of a widely honored industry standard. As a Dece member, Seagate‘s expertise and perspective on cloud solutions and storage devices will help the organization continue to evolve these benefits."