Mediaedge:cia wins Rs 1.5bn Britannia media biz.

Account
Dec 07, 2012 /

Mediaedge:cia wins Rs 1.5bn Britannia media biz.

Posted on 07 December 2012

Indiantelevision.com and Spatial Access Private Limited‘ newsletter -- ‘Ad Accounts Action‘ -- that will keep you abreast with all the creative and media accounts changing hands in the industry.

Spatial Access Private Limited (SAPL) is India‘s first media audit firm and hence, has a keen eye on all movements in the space. ‘Ad Accounts Action‘ is brought to you once every fortnight.

Given below is a listing of accounts that moved in the period 22 November 2012 - 05 December 2012
Posted on 07 December 2012

Indiantelevision.com and Spatial Access Private Limited‘ newsletter -- ‘Ad Accounts Action‘ -- that will keep you abreast with all the creative and media accounts changing hands in the industry.

Spatial Access Private Limited (SAPL) is India‘s first media audit firm and hence, has a keen eye on all movements in the space. ‘Ad Accounts Action‘ is brought to you once every fortnight.

Given below is a listing of accounts that moved in the period 22 November 2012 - 05 December 2012

Account name
Incumbent
New agency
Reported annual 
spends in Rs
Media
Britannia Madison Media Mediaedge:cia 1.5 Billion
Café Coffee Day   Madison Media Omega [Bangalore] 400 Million
SEBI   Dentsu Media NA
Creative
Audi Creativeland Asia Creativeland Asia NA
Bata Promodome Communications DDB Mudra [Delhi] NA
HPL Electric and Power   Publicis Capital [Delhi] 150- 180 Million
Himalaya Herbal Healthcare Meridian Communications KarishmaLintas NA
Jetking Infotrain   Percept/H NA
Livon Cut the Crap DDB Mudra [Delhi] 400 Million

 

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