Mumbai: Dentsu Communications has appointed Vedobroto Roy and Deepak Singh as ECDs and creative heads.
Both Roy and Singh will be based in Mumbai.
Roy joins Dentsu from Leo Burnett while Singh has moved from DDB Mudra, Mumbai.
Dentsu Communications CEO Arijit Ray said, "I am really glad to have Vedobroto and Deepak on board. Both Deepak and Ved bring to the table the perfect combination of talent and the right attitude to provide leadership and transform the creative product and culture to the next level. Both of them are highly accomplished creative directors. I am sure with their capabilities, they will help build and accelerate the momentum and impetus that has been set forth."
Singh said, "I am eager and rearing to go. The opportunity is really challenging and exciting at the same time and I am looking forward to working with Ved and the team."
Roy said, "In their search for next level of creative leadership at Mumbai, Dentsu somehow found me suitable for the role. My focus along with my partner in crime, Deepak Singh, would be on helping the organisation achieve their new creative mandates while nurturing the relationship with the existing clients and developing their business objectives as creatively as possible."
Roy started his career at Ogilvy Mumbai, joined JWT Delhi later and then went to Cheil Communications, Delhi. He then joined Leo-Burnett, Dhaka. For the past 12-13 years, he has worked on brands that include Pepsi and Samsung, across agencies and geographies. Apart from working on Brand Pepsi, his team headed by him re-launched 7 UP and Tropicana.
Singh has worked with clients like Philips, Electrolux, Emirates, World Wide Media Group when he was with DDB Mudra. Before DDB Mudra, he had worked with Leo Burnett, Grey and McCann, working on brands like Vimal, Suzlon, Parle, Kinetic and Bajaj.