DDB Mudra walks away with Itz Cash creative biz; media spends by brand are Rs 200 mn.

Starts 3rd October

Vanita Keswani

Madison Media Sigma

Poulomi Roy

Joy Personal Care

Hema Malik

IPG Mediabrands

Anita Kotwani

Dentsu Media

Archana Aggarwal

Ex-Airtel

Anjali Madan

Mondelez India

Anupriya Acharya

Publicis Groupe

Suhasini Haidar

The Hindu

Sheran Mehra

Tata Digital

Rathi Gangappa

Starcom India

Mayanti Langer Binny

Sports Prensented

Swati Rathi

Godrej Appliances

DDB Mudra walks away with Itz Cash creative biz; media spends by brand are Rs 200 mn.

Posted on 18 January 2013

Indiantelevision.com and Spatial Access Private Limited‘ newsletter -- ‘Ad Accounts Action‘ -- that will keep you abreast with all the creative and media accounts changing hands in the industry.

Spatial Access Private Limited (SAPL) is India‘s first media audit firm and hence, has a keen eye on all movements in the space.‘Ad Accounts Action‘ is brought to you once every fortnight.

Given below is a listing of accounts that moved in the period 03 January 2013 - 16 January 2013

Account name

Incumbent
New agency
Reported annual 
spends in Rs
Media
Bluestone.com   MEC India [Bengaluru] NA
Bridgestone Tyres Network Advertising Mindshare NA
Fortis Hospitals [South]   R K Swamy Media Group [Bengaluru and Chennai] NA
Kingdom of Dreams   Prachar Media NA
Creative
DHL Express India Proximity India
Grey Worldwide [Mumbai] NA
Gyproc [Saint-Gobain]   Lowe Lintas [Mumbai] NA
Itz Cash   DDB Mudra 200 Million
iXiGO.com   From Here On Communications (FHO) NA
Jos Alukkas   Dentsu Communications [Kochi] NA
Zee News   Bang in the Middle NA
Creative & Media
Meco Motorsports   Triton [Bengaluru] NA