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Mumbai, June 24, 2013: Kids can now celebrate the new academic year by sporting some of the coolest ?Back to School? merchandise from Cartoon Network Enterprises based on popular and iconic franchises such as Ben 10, Roll No. 21, Powerpuff Girls and M.A.D.
This year, Cartoon Network Enterprises expands its ?Back to school? range of amazing products based on children?s favourite alien-morphing superhero Ben 10. The line includes school stationery such as sippers, water bottles, lunch boxes, pencils, pens, pencil boxes priced from Rs 10 onwards, rainwear and apparel priced from Rs 240 onwards and also striking school bags priced from Rs 545 onwards. That?s not all! At home as well, kids can expand their Ben 10 collectables by acquiring themed home furnishings priced between Rs 500 to Rs 3000.
The company will also be launching new product categories for its biggest and most successful franchise ? Ben 10. Ben 10 comics called Balabhumi will now be available in Malayalam along with a digital version for the web, iPad & Android for tech junkies. The all new Ben 10 footwear range will showcase a colorful line up of shoes starting from Rs 399 to Rs 1399. With the launch of Ben 10 designed Nexcare waterproof bandages, priced at Rs 40, kids can now make wounds look stylish!
For the first time ever, Cartoon Network Enterprises will introduce merchandise based on Ben 10: Omniverse, the latest Ben 10 series. The collection includes home furnishing, apparel & accessories, toys, stationery, school bags, home-ware, footwear, books and more.
On its other franchises, Cartoon Network Enterprises will introduce a vibrant range of apparel and publishing based on Roll No. 21, Cartoon Network India?s first original animated series. The Powerpuff Girls franchise will be boosted with a new range of home furnishing such as bed sheets, fleece blankets, curtains, carpet slippers, micro bead cushions, towels and bean bags priced between Rs 500 to Rs 3000. Last but not the least, kids can enhance their creativity with the new range of M.A.D. stationery and art & craft products priced between Rs 30 ? Rs 1500.
Launched by Cartoon Network Enterprises, the global licensing and merchandising division of Cartoon Network, these merchandise products are available in multi-brand outlets, specialty and retail stores nationwide.
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