SET pitches Madhuri show as next big thing after 'KBC'

NEW DELHI: In a conference hall which had the festive look of a wedding pandaal, including facilities for girls to put on mehndi and an astrologer, Sony Entertainment Television India today announced in Delhi the launch of four new shows led by what the company hopes will be the small screen‘s next BIG blockbuster - the Madhuri Dixit-hosted marriage reality show Kahin Naa Kahin Koi Hai.

Such was the hype and excitement around KNKKH, three other big-ticket shows that were announced along with it almost failed to get a nary ripple from the assembled audience. There is the Balaji weekender show - Kya Hadsa Kya Haqeeqat - a thriller series launching 16 August (39 episodes over 13 weeks). Then there is the Indian version of gameshow Russian Roulette - Bachke Rehnaa - with Mohnish Behl in the hot seat. And lastly Kuch Kehti Hai Yeh Dhun - a musical quiz show with Raageshwari hosting.