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MUMBAI: Public Relations Global Network (PRGN), amongst the world?s top five international networks of leading independent public relations agencies, today announced the addition of Perfect Relations as its new Indian member to their network. The decision was taken by PRGN at its semi-annual meeting in Mexico this month. PRGN?s worldwide network will now have 40 independently-owned public relations agencies across six continents, as its members.
PRGN also included CROS Public Relations and Public Affairs in Moscow, thus expanding the network?s global reach and capabilities in two of the world?s fastest growing economies of India and Russia.
?We are thrilled to welcome Perfect Relations and CROS into our fold,? said PRGN President Patricia P?rez of VPE Public Relations in Los Angeles, CA. ?The primary beneficiaries of our new agencies in India and Russia are our clients who have ready access to the wealth of resources, specialized skills, and local connections our PRGN members provide.?
?In an increasingly flat world, clients have ever-changing needs, want access to new markets, are looking for innovative value additions to their businesses and want to be in sync with global trends,? said Bobby Kewalramani, Group CEO, Perfect Relations. ?We believe that by partnering with PRGN, we will derive the multiple benefits of reach, best practice sharing and trend mapping for our clients. At the same time, we will arm the network members, with similar advantages in the Indian subcontinent. We are very glad to be part of the PRGN network.?
Perfect Relations has been at the forefront of the public relations and public affairs arena in the South Asian markets for almost two decades. Widely regarded as the pioneer of public relations in India, Perfect Relations has championed industry growth, developed new markets, created new service benchmarks and introduced innovative services and practices that meet the ever- changing client needs in South Asia.
Perfect Relations has a large network of offices spread across 18 locations with 408 employees handling clientele in such vertical industries as automobiles, technology, financial services and infrastructure. The agency specializes in public relations, public affairs, content and collateral development, media and crisis management workshops, investor relations, CSR programs and digital PR. Key clients of the agency include Fortune 500 giants and Indian superbrands such as Coca Cola, Tourism New Zealand, AIG, Franklin Templeton, Diageo, Sony, Mercedez Benz, Fiat, Skoda, Godrej Group, Marico, Google, Ebay and Shoppers Stop.
